Billionaire Mark Cuban co-founded a podcast app with Node CEO Falon Fatemi, according to The edge. Fireside will merge the premise of existing podcast applications with that of Clubhouse while possibly incorporating some live streaming functionality. Focused on conversations that can be recorded and monetized natively, fans will be able to interact with the podcast host.
What’s in a name? – Clearly drawing on former President Franklin D. Roosevelt’s legacy of branding respectability, Fireside wants to be a raised clubhouse where not everyone can speak and you can listen to the conversation later.
The only problem? A podcast hosting and analytics platform called Fireside already exists.
“I imagine they just hadn’t realized that we here at Fireside had been in podcast hosting for almost five years, or about my own personal involvement in podcasting since 2006,” he said. said CEO and co-founder Dan Benjamin. The edge. Benjamin is ready to solve this mishap with Cuban’s Fireside, but don’t get too attached to the name just yet.
Organized conversations – An expired job listing for a Fireside engineer speaks directly to the lofty goals of the company. He berates “antagonistic echo chambers” on social media, riddled with misinformation, and strives to promote “intelligent civil discourse”.
The company has started contacting established podcasters to be part of the founding Firesiders, who, again, may soon change their names. The app will allow creators to stream, record and monetize podcasts while providing analytics.
The podcast streaming war is on – With Spotify buying its weight in podcast-related properties, other tech companies are picking up steam. Amazon recently acquired podcast company Wondery, and Apple, after resting on its laurels and presuming endless dominance, is exploring a subscription model for Apple Podcasts.
Fireside’s curation and mission seem to suggest that serious restraint is needed. That alone could set it apart from Clubhouse and Twitter Spaces who have to catch up with live conversations, but it will likely draw the wrath of conservative fans who might cry “censorship” if they don’t succeed.