EXCLUSIVE: Crowd Network, the UK podcast network and producer established by a group of former BBC Radio executives, has signed with CAA.
The Hollywood talent agency has signed the company and will work with it to create opportunities, including brand partnerships and the development of new intellectual properties, as well as initiatives in live events, film, television and editing.
This is the latest example of Hollywood expanding its reach into the podcast space – as Deadline explained in an article yesterday.
The company, which was launched in September, was founded by CEO Mike Carr, former editor-in-chief of BBC Radio Sport, content director Steve Jones, who was a BBC radio and podcast producer, the creative director Tom Fordyce, former BBC sports editor and co-host of This podcast by Peter Crouch and talent manager Louise Gwilliam, former rugby union producer for BBC 5Live.
Crowd Network is behind shows such as Murder in house two, a 15-year journalistic investigation into the 2005 Haditha massacre by the US Marines, The mentor, a 12-week business mentoring program for aspiring entrepreneurs from under-represented and under-funded backgrounds and The Joe Marler Show featuring the English rugby star.
“The CAA team fully understands our model and has brought a tremendous amount of experience and knowledge that has already added real value,” said Carr. “We aim to become the largest audio-on-demand network in Europe while developing a roster of innovative content. To do this, we need to surround ourselves with partners who are leaders in their field and whom we trust – and that’s exactly what we have at CAA.